today's lesson

January 7, 2009

on the way in to work in the fresh snow, i drove several miles behind a big old sherwin williams paint distributor truck that had this all over it:


this, class, is a perfect example of misguided marketing. wtf were they thinking? oh, we'll just put up a giant graphic of the earth being drowned in the toxic paint that we sell. sounds super appealing! i'm hoping that this is a very old logo (google says 1906) so it was created before it was "cool" to "care about the earth" or whatever. still, you think by now you might want to replace that.
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